Bowden Council Adelaide
Art Direction, Typeface Design
The brief was to establish the brand for a new apartment development at Bowden Adelaide, creating a modern and industrial feel that appeals to young homeowners.
I worked closely with architects and property developers to create a brand identity called Gibson & 7th. I developed a unique typeface for the apartments that reflects the deco heritage of the surrounding area and the structure of the cantilevered balconies.
The brand was supported by a series of brochures and display suite banners, along with floor plans, press advertisements and building signage.
AADC Finalist September 2014
(Adelaide Advertising & Design Club) Print Design – Typography Finalist Award.
CEFC Brand IdentityBranding
Gibson & 7th ApartmentsBranding
POPE Garden ProductsAdvertising